adjective used to describe any product (especially of the media) for the youth-market that may be characterised as high on fashionable content and criticised as low-culture. A deliberate misspelling of 'youth', mocking the pronunciation of stereotypical 'yoof' television presenters, emphasising the critical view UK, 2000

noun a young person; the period of youth. A deliberate mispronunciation of 'youth', used by Leicestershire teenagers UK, 1977