in demand
Greatly sought after; desired or required by many people. Sometimes hyphenated. Sometimes used with the modifier "high" before or in the middle of the phrase. To the surprise of some, the product has been in high demand since it was first released. Retailers have struggled to maintain stock of the in-demand toy. Now that the property market has begun to boom, construction workers are in demand.
in demand
Sought after, as in The general was in demand as an after-dinner speaker. [Early 1800s]
in deˈmand
wanted by many people; popular: Well-qualified young people with experience in marketing are very much in demand at the moment.